Cookie Policy

Cookies and similar technologies are small pieces of information used by websites to provide functionality, remember choices and, where permitted, measure website activity or advertising performance.

UniMate may use technologies that are necessary for the website to operate correctly and to remember essential choices. Necessary technologies cannot be disabled through the website settings.

With your permission, UniMate may use analytics tools such as Google Analytics to understand how visitors use the website and improve its performance and content.

Analytics technologies are activated only when you enable the Analytics category and the relevant service has been configured.

With your permission, UniMate may use advertising technologies such as Meta Pixel and TikTok Pixel to measure campaigns, understand conversions and improve advertising performance.

When Analytics or Marketing consent is enabled, UniMate may keep a short first-party campaign-attribution record containing non-PII information such as the landing page, external referrer hostname, UTM campaign values and the page whose consultation button was selected. This information is used to understand which content or campaign produced a consultation lead.

When Marketing consent is enabled, the same first-party attribution record may also contain advertising click identifiers supplied in the landing URL, such as Google gclid, Meta fbclid or TikTok ttclid. UniMate uses these identifiers to connect a consented advertising visit with later consultation, student and payment outcomes. They are not intentionally forwarded by UniMate from one advertising provider to another.

The attribution record does not intentionally contain the student's name, email address, phone number, case number or consultation request ID. Advertising click identifiers are removed from the first-party attribution record when Marketing consent is disabled, and the whole attribution record is cleared when Analytics and Marketing consent are both disabled.

When you first visit the website, Necessary technologies remain enabled while Analytics and Marketing can be accepted, rejected, or selected separately.

You can change these choices later by selecting Cookie Settings in the website footer.

Where optional analytics or advertising services are enabled, those providers may process information according to their own privacy and cookie policies.

The list of active providers and technologies may be updated as UniMate adds or changes website services.

UniMate may update this Cookie Policy when technologies, providers or legal requirements change. The latest version will be published on this page.

For more information about how UniMate handles personal data, please read our Privacy Policy.